What’s Required to Have a Wikipedia Page
One of the most common misconceptions about Wikipedia is that anyone can have an article. Because anyone can edit Wikipedia, it stands to...
bluestarfish1
Dec 3, 20181 min read
4
Not Using Wikipedia as a Marketing Tool
Marketing and communications professionals often conceive of their company’s Wikipedia article as a means of leveraging the platform’s...
bluestarfish1
Nov 5, 20182 min read
6
How to create a Wikipedia article
Editing a Wikipedia article can be as simple as clicking the edit tab, but do you know how to create a brand-new Wikipedia article?...
bluestarfish1
Oct 22, 20181 min read
12
Why you DON’T want a Wikipedia page
Marketing leaders are constantly seeking ways to optimize their marketing program. Because leaders are responsible for demand generation,...
bluestarfish1
Aug 6, 20182 min read
2
Why Wikipedia Needs COI Editors
Wikipedia exists across 300 languages, of which English is the largest, comprising over 5.5 million articles. Those articles subsist on...
bluestarfish1
Jul 2, 20183 min read
15
How to Run a Wikipedia Edit-A-Thon to Gain Brand Exposure
source: Wikimedia Commons Since its inception in 2001, Wikipedia, better known as the “sum of all human knowledge”, has become the go-to...
bluestarfish1
Jun 4, 20183 min read
1
7 Steps of a Wikipedia Strategy
A Wikipedia strategic plan is more than just updating the company and CEO’s Wikipedia articles. Creating the strategy is a cooperation of...
bluestarfish1
May 14, 20183 min read
84
Wikipedia's 1% Bad for Brand Management
The Credit Suisse 8th Global Wealth Report determined 50% of the world’s wealth is owned by the richest 1%. The data is not all that...
bluestarfish1
Jan 23, 20182 min read
11
Why We Represent Brands and CEOs on Wikipedia
We decided to launch a website this year. For the past six years, we have operated our firm without one. Having a website would have been...
bluestarfish1
Feb 21, 20162 min read
5
10 Ethical Ways to Manage Brand on Wikipedia
Wikipedia is heralded as the world's most important online reference platform. This year Wikipedia celebrates #Wikipedia15, its 15th...
bluestarfish1
Feb 5, 20164 min read
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