
bluestarfish1
- Jan 23, 2018
- 2 min
Wikipedia's 1% Bad for Brand Management
The Credit Suisse 8th Global Wealth Report determined 50% of the world’s wealth is owned by the richest 1%. The data is not all that surprising. But on the world’s #1 online reference site, what does 1% represent? A study revealed nearly 80% of Wikipedia content is written by 1% of Wikipedia’s 132,000 volunteer editors. This means a mere 1300 people write and monitor content read by close to 1 billion people. Sorin Matei, Director of the Purdue University Data Storytelling Ne
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