
bluestarfish1
- May 14, 2018
- 3 min
7 Steps of a Wikipedia Strategy
A Wikipedia strategic plan is more than just updating the company and CEO’s Wikipedia articles. Creating the strategy is a cooperation of branding, communications, and data analytics teams. Each team contributes ideas, data, and insights to determine the Wikipedia articles that are most relevant for goals such product-brand association, topic-brand association, and overall brand visibility. Step One: Assess Macro Trends and Topics Every company has a set of branding and commu
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