
Zachary Kaplan, Stella Yu
- Jun 12, 2019
- 3 min
What is Education Stewardship? How does a brand benefit?
Content marketing strategy best practices often cite valuable and distributable content as pillars of a successful system. In such systems, the goal is to deliver targeted content to a specific audience in order to convert them into customers. For companies that create products, services, or technologies, marketing and branding teams struggle with how to educate the market. Wikipedia is one of the strongest platforms to accomplish the goal of creating brand association. Wikip
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