Not Using Wikipedia as a Marketing Tool
Marketing and communications professionals often conceive of their company’s Wikipedia article as a means of leveraging the platform’s...
bluestarfish1
Nov 5, 20182 min read
Why Wikipedia Needs COI Editors
Wikipedia exists across 300 languages, of which English is the largest, comprising over 5.5 million articles. Those articles subsist on...
bluestarfish1
Jul 2, 20183 min read
Corporate History: Window to Transparency
Reputation management has a reputation problem. At a recent cocktail party, I was asked, “What do you do?” My response: “I own a...
bluestarfish1
Feb 28, 20162 min read
