November 5, 2018

Marketing and communications professionals often conceive of their company’s Wikipedia article as a means of leveraging the platform’s recognition and credibility into legitimacy for their company and its brand. With its high visibility and strong link authority on Goo...

October 22, 2018

There are over 54 million English language Wikipedia articles. Creating a new Wikipedia article is an encyclopedic presentation of a person, company, event, or topic.  This video is a guide of 3 simple steps to publish a new Wikipedia article.

August 6, 2018

Marketing leaders are constantly seeking ways to optimize their marketing program. Because leaders are responsible for demand generation, the pressure to have high visibility and conversion sometimes leads to poor decision making. This is especially true when it comes...

July 2, 2018

Wikipedia exists across 300 languages, of which English is the largest, comprising over 5.5 million articles. Those articles subsist on the efforts of over 33.6 million registered users, as well as numerous anonymous edits. However, only 135,000 of those accounts are a...

 source: Wikimedia Commons

Since its inception in 2001, Wikipedia, better known as the “sum of all human knowledge”, has become the go-to resource for information about almost any topic, person, event, or company. Academic institutions have begun to allow students to ci...

May 14, 2018

A Wikipedia strategic plan is more than just updating the company and CEO’s Wikipedia articles. Creating the strategy is a cooperation of branding, communications, and data analytics teams. Each team contributes ideas, data, and insights to determine the Wikipedia arti...

January 23, 2018

The Credit Suisse 8th Global Wealth Report determined 50% of the world’s wealth is owned by the richest 1%. The data is not all that surprising. But on the world’s #1 online reference site, what does 1% represent? A study revealed nearly 80% of Wikipedia content is wri...

February 21, 2016

We decided to launch a website this year. For the past six years, we have operated our firm without one. Having a website would have been nothing more than babble, because to this day, there is still no category for our service. We are not a PR, marketing, advertising,...

February 5, 2016

Wikipedia is heralded as the world's most important online reference platform. This year Wikipedia celebrates #Wikipedia15, its 15th Anniversary. Wikipedia represents the holy grail of search engine optimzation. Google implicitly trusts Wikipedia content. High search r...

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We are excited to announce a refresh to our service design. We added Corporate Genealogy. Creating stories to commemorate a company's success made by...

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February 5, 2016

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